THE ED MYLETT SHOW
THE ED MYLETT SHOW

Daymond John: The Truth About Entrepreneurship And AI's Impact

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What If the Biggest Myths About Money, Entrepreneurship, and the Future Are Completely Wrong? In this conversation, I sat down with my friend Daymond John, and we went deep on the real truths about e...

Transcript

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That's gum.fms/mylet/mylet/mylet/lit. So, hey guys, I'm calling on all my friends here in the audience for a little bit of help. We're conducting an audience survey at gumb.fms/mylet and we want to hear from you. So we can make things here even a better experience for you, a great content that you want. You know, we all know this, there's ads on our show, right?

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That's gum.fms/mylet/mylet/mylet/mylet/tt. This is the end of my show. Welcome back to the show, everybody. So, today, let's see. I don't know.

All of you already know him, so I'm not going to do a long introduction. Literally, all of you know who this man is. I think he is one of us, think about this morning as I was, you know, feeling so good about getting a chance to chat with my friend here.

I think he's 10 of one of the 10 most important entrepreneurs of this century.

Can you imagine that?

One of the 10 most important ones.

I think this guy's about to interview Henry Ford as someone. I should have told him. You are for a variety of reasons, and you know that. He's, you know, from Shark Tank, you know, from Pubu. But here's what I'll tell you that you don't know.

He is just a tremendous human being. He's a really good man. Been really good to me when I was shooting a pilot from my TV show. I made a couple phone calls. Some people said, "I need your help," he said, "How can I do it, brother?"

Immediately jumped on and helped me film some stuff for a pilot I was doing. And so, not always he really successful person. I think he's really grown into, you know, somebody that he feels good about. And that I admire very, very much. So, Damon, John, aka Henry Ford, welcome to the show.

You know, thank you, thank you, you know what?

It is a truly an honor that you said that you are truly one of what's amazing people.

And the only other person that says something in that realm, but the main need feel inadequate, even though I know you're giving me love. And I know you're not somebody to say something you don't believe is. There's this young man who's running for president. He's named Barack Obama now that an event.

And he just got the party nomination. And then, you know, like, "Hey, hey, hey, hey, how you doing?" And this is my football days. I was like, "Hey, I'm Damon John from football." He said, "Are you kidding me?"

"One of the greatest entrepreneurs of all time!" And I was like, "That's full of crap." And then later on, he would say, "We're going to make this country for us, buy us." And I was like, "He's one of some, even he is a part." "He's a politician for sure."

I was like, "He, he, he knows what he's doing."

But thank you so much for the really amazing intro.

And I, you know, the respect is mutual. And I can't say that I'm like that with most people because, you know, you can only pick a couple of people that you can be like that with. And I appreciate being like that with you. Thank you, my brother.

And I'm glad that I could finally validate 44 sentiments with you today. So first things first, I would say in this off-camera, you look good. What are you doing? I mean, man, I was like, "Oh, yeah, I saw you a few weeks ago.

We spoke at the same event together and I thought the same thing. You walked up, got real close, you hugged me. I'm like, "He looks younger or better. What are you doing?" I'm doing everything, you know, I'm a biohacking enthusiast.

I'm not a scientist doctor or anything like that. Nature, you know, way more about health than I do to you get very granular. But I call myself now more like the, um, uh, uh, uh, what was the value to use a travel world in an Anthony board of Dane of biohacking. I'm trying everything. I'm doing everything.

I started going on a rabbit hole. I had cancer in 2017. I really didn't, I thought I, I thought that was a wake-up call. I didn't take care of myself, uh, because then COVID came around. I was drinking more than ever. My wife who was going to amazing strategic partner.

She didn't, she didn't make it a deal break.

She just kept looking at me and saying, "You okay?

And I, I still did disappointment and her eyes, uh,

and then, uh, you know, I started following some of her protocalls. Before you know it, I was, I was red betting and talking up. Ask three, one minute and Gary Breck of the other and Dr. Aim and the other and Greenfield the other and before you know it, every single thing I was looking at, I was like, this is going to kill me. I'm going to still eat it.

But this is going to kill me. That's my red bed right here. There's my red bed. There you go. I just, I got the light system behind me. I got the bio charger over here. It's infectious. You know, you start doing it.

The team starts doing it, you know. But just injected my peptides. I got from Ben Greenfield about, I don't know, 30 minutes ago. And Dr. Aim and was the last guy I interviewed on the show. So we're very similar on this stuff. What's working on? Here to tell the audience something, though,

and not everybody can afford all of these things either, unfortunately. I think the more and more people get access to medicine over time, hopefully it becomes something that everybody has access to. Because there's something you've done, you're like, "Look, if you can afford this or you can do it, I recommend extra-wise."

Something definitively that's worked. As you know, man, you've been on this for a while. 95% that, you know, if you get out of this conversation a bunch of gadgets, you waste it your time. 95% of the things that we do have absolutely zero to do with technology. You know, drinking is much water. You can with no chlorine in it.

Eating pickles and anything naturally fermented with all of the protein. But more importantly, I fast 30 hours a week. That doesn't cost me anything, right?

I do intermittent fasting. And you know, that's why I slip up.

I'm not an expert. That's what I say. Like, you know, I don't have great body, like Ed or Gary Brecker. I'm not going to talk high level. We're putting 100 poisons in us today. Can I get it down to 60? You know, can I go and can I can I do flossing and making sure the plaque I'm not going into my system and get thorough about that? Can I put on the blocker so I reduce the blue lights in my home at night?

You know, these very simple things that I'm dealing is making the big difference. Because I can't take a bio charger on the road with me. And I travel 250 days a year. You know, that much. You, uh, if you have you want, I got to talk business with you. The, the 95% thing you just said is there's something that you used to really believe about business that you just, you like, not anymore. That's, that's irrelevant now. I mean, like an overall philosophy.

Like, I had a, I had a conversation with a realtor in Boston this weekend. I think it's George Stark. It's number one dude in Boston. I love this kid.

And, uh, he knows a lot of people in Boston, right? And I said, George, here's what you're limited by.

Business used to be about who you know. Now it's about who knows you. Yeah. You're going to get the who knows you part down. So if it's like that, anything like that that occurs you like this used to work or I used to think it and I don't anymore. Well, two things. I think that, uh, you need my to make money. Uh, was one of my philosophies when I didn't have money. And then how did that reverse on me?

Is that when I had a lot of money and football was coming up. And I was able to acquire things and and do new businesses. I felt throwing money at the business was going to solve it because my ego got no way. I took those six million. Six million dollars of the business. My name is Damon John.

Uh, and those are the two things that I learned. Number one, you have to love what you do

and you have to be a role at the sleeves. If you don't want to be in it yourself, you have to find an amazing partner to ship it as strategic relationship. And whatever the case is and somehow reward that person and know that that person had 20 years in the business. So if that person will, will work 24 hours on this business and figure that out. Uh, so you, you could throw in much money and you want. But if you ask that question, money makes money can, uh, you know,

you need money to make money and having money is great. Well, I always say 65% of a lot of

winners and athletes, uh, and athletes, a bankrupt three years after leaving the league or winning the lotto. That means money didn't work for them. Uh, and if money worked for everybody, well, then blockbuster blackberry and code act would still be in business and party city. It doesn't work for everybody. But you look at four stop wealthiest 1,000 people, 65% of them are self-made men and women. That means they will broke like you and I how we started out. So it's not money.

It's putting in the work. There is no shortcuts. You're getting a partner that's going to put it in the work, but no matter what you got to put in the work. The second part about the ego was I thought

that my name is just going to get me placed. No, you have to work on that name and everybody is

going to sit there and go, yeah, you'll go, you'll go clothing. Right. You're going to be, you're going to be an author now. You're dyslexic. If you can barely even read, that's not going to work.

Oh, you're going to be an ambassador.

venture firm for all these periods of time. They will always doubt you until you prove your

name and your name walks in that room before you. People are just going to push you back and you

have to constantly improve on your name and it takes you one second to destroy it. You know, those are the two things. Name and money, you know, you know, IP and money. You've been with rejection. I was with, I was so excited to talk to you because, you know, you and I get asked like the same 25 questions most of the time. So I was looking my daughter, this thing to Boston, I was just talking about. She has graduated from Clemson. She's going to go into business. Good night, Relations, man.

Yeah, thank you. I'm happy to not be paying forward anymore. And that's the best part. But yeah, I was talking to her about this. I said, I said, Bella, one of the things that she, I said, I don't know whether you make it. You're smart. You work really hard. You don't have that rich kid thing. Like she's a grind. You know, she, she's willing to, you know, get after it and hustle. But I said, I don't, where's it? I don't know. I don't know whether or not you can handle

rejection in mass. Like, I don't know. And I said, that's one of the things that is really talked about that much is how does this rejection not only affects you like knock you out, but like wins you, slow you down, make you flinch a little bit. What about that element? Like, if you're given advice, it's just entrepreneurs in general, business people in general. Did it bug you real deep in the beginning? Did you have to get over that? Or do you think that's one of your like

quiet superpowers of all the rejection you kept steam rolling through it? Or did you have to learn to?

Well, first of all, I'm married. So rejection is something like this every single morning and every single night. But you know, coming up, I was able to power through it because I looked around

and what I, what I accomplished, I thought I didn't, I didn't, there wasn't social media. I never saw

anybody accomplish that level. And so I kept going through things and it wasn't a rejection to me was like holy crap out of the 20 times somebody said, no, it was like holy crap, somebody said, yes, now it's game on. And I, and I, and I qualified the rejection. Well, why did they reject me? Well, is it because I'm African-American? Because I got left back in school. I don't have a history as a designer. And it made me want to give them more reasons to say why, why this, this will work.

And I had to make it as they call on Hollywood an undeniable package showing them all the things that could work for them. But I'm human. You know, as I came up in the business and now all of a sudden,

I have a massive business. I mean, I'm doing 350 million out of the year. Listen at this in that.

It seemed like the rejection became more painful and it hurt more because I was like, well, I did this already. Yes. No, man. And you did that. And you know what? You were lucky. And the rejection hurt for about about four, five years. But then I found ways to change that around and go, you know, if they knew any better than they would be doing what I'm doing. You know, if it was that easy, then every would, but it would be doing. And so again, you know, I had to start really proving it. But it's

funny. I saw, I saw one time Obama and he was interviewing Mark Zuckerberg and Mark was like, I still here. No, I was like, Mark is Zuckerberg still in. He said, Damon, not Damon. He said, he said the Barack, he said, when I came out with something, and I was like, all these taken,

I believe schools are going to be on this platform. Everybody said, no way, these kids are too,

you know, uppity. Then when he heard, you know, it's going to grow. I'm going to have all kids in university. They were like, I'd be kids, definitely not going to deal with these kids. Then when they heard that high school kids are going to be on it. Oh, that's, it's over. Then when they heard a high school kids are going to find out his Nana is on the same or her Nana's on the same platform. No way. Then they said, well, you know, when you win, win more from desktop, see little phones,

nobody's going to be riding around the, you know, on this little thing. It's nobody's going to be on it. Then they said, no, in other country, he's still here's no, and he said, I kept thinking, somebody's going to build it bigger and better than me and nobody made it. And I said, I'm going to do it. So, you know, I still deal with rejection a lot, you know, you're only. That would surprise people. You know, you know, it's funny being a public person. The cheers are big and it's not deserve

that's wrong. And the failures are deep and that's not deserve. That's wrong. It's somewhere in the

Middle, you know, the rejections in the middle, the praises in the middle.

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That shopify.com/mylet. You have more humility than when I met you. It's not to say that you didn't have it, but it was a

long time ago that I met you the first time was backstage somewhere. I don't know where it was.

You already very well-known, but it feels to me like the more success you've had,

ironically, like almost the more humble you've become. Do you think that's fair? The assessment?

Yeah, I think so because it comes with age. You may have been, you know, Shard Tank has started 17 years ago and, you know, I looked at the show maybe one or two seasons and realizing that no one's going to know who we are as a business show. And, you know, so hopefully that was the humble aspect. And then now, you know, 17 year later, every single living president is called me for advice and not for money, every single living one. And I met, you know,

I met so many great people, but also I've lost so many great people. I lost 28 people. It's last 16 months. You know, a couple of them, John Amis, Mr. C. Irv Gadi, Potombo. And, you know, I got two, and then I'm just a realist. You know, why was somebody respecting me? Is it money? Well, then he's looking around, God, because Mark Cuban woke up in my money. He's going to think, he'll crack it. And the basals woke up with Mark's money. He's

going to think he'll crack it. And if Elon woke up with basals, he's going to think he'll crack it. So there's no going to be somebody with a bigger wallet and a bigger brain and a more popularity with you. So again, if you walk in the room and disarm people and just say, y'all may human being, then it's, well, if they don't respect you and value you for who you are right there, they're not going to, you're not going to make them respect them value. Then the room person

deal with it with it. They don't respect people. All they respect people for the wrong reasons. You're so right. I literally just had this conversation this weekend about the levels and what literally used about three of the same names you just used. So here's not like about shark tank. Obviously, it's made entrepreneurship of front and center topic. It's made it sexy. It's given it hope. But there's, I think there's more young people aspiring to be entrepreneurs than ever.

And I think that show has a lot to do with it culturally. That's why I say you were one of the

10 most important people. You know exactly what I'm at. Culturally to have somebody who looks like

you with your level of success on TV every single week in the entrepreneurial space is an important thing, plus all of the success you've had on top of that. So what I said is actually true. It's a fact. And but having said all of that, I also think it's almost made people think two things. Anybody can be an entrepreneur. Number one, so I want you to address that. And the other thing is, once guys or ladies get a little bit of money, everybody's become an angel investor.

And the vast majority of them aren't very good at it. So one, I want you to speak to the entrepreneurship thing. And two, honestly speaking, had you not invested in any of these deals you found on shark

Take.

had it just been your money and businesses that you could control and move yourself? No, I don't, I don't, I don't, that last one, that last question. Ain't know what it asked me that one before. So, and probably about two of these other questions you haven't. So can anybody be an entrepreneur? No. No. It's simple as that. You know, and that's sometimes the beauty of life. You know, a lot of people can't be entrepreneur,

but they don't need to be there built differently. You know, there are just a lot of people who are not at risk takers. They don't have the vision. They have been brought up a different way with their parents told them that this is what success was and they won't learn that until later on their life. And they're just built it, did not risk takers. So I do not believe everybody

can be an entrepreneur. Do I believe everybody can, and they do work for an entrepreneur? Yeah,

every Batman like me needs a robin. But I always joke and I say, I need a cap, I need,

I'm Captain Kirk, and I need Spock. The robin was a hundred percent a groupy. Anything Batman did. Holy buttermilk Batman, how do you know you were going to drink poison? Um, but Spock, you know, I always say, I say that you know, I'm Captain Kirk, you know, Captain Kirk was wild. He was a wild boy. He was running around and you were doing everything. Okay, we're going to do this. You're a Spock. Maybe I'll listen here at cabin.

It's 4,997 reasons why this is not going to work. Shut up, Spock. I'm doing it. And you know what Spock would do? He'd put his ass asleep. And you need the person who's going to check you. You know, you need that person who's going to be that perfect young and young. You know, the person who's going to get detail oriented and say, you know, I know you're doing a lot of stuff. And then really quickly sometimes to say, now we've got to really look at what's working.

And so I think that there is a mess. I think there's a mass amount of people who can support us, but I do not think a lot of people could be entrepreneurs. Because it's a, I haven't met any, I've met very few entrepreneurs that was successful on their first venture. They usually

successful on their fourth or fifth. And you have to have a strong rejection muscle to open up a

business again after you've been kicking your teeth. Back. All right. Now the bigger one, which you be well here, but you just deployed the same capital. So you did no shark tank deals. You took your capital and put it into businesses that you drove, that you controlled, that were primarily under your influence. Would you be wealthier? Had you done that?

120% I would football would be back at at least a two to 400 million dollar annual mark. Now

if I did that. And it's about learning again as we opened up. You know, when we first started a shark tank, nobody knew the show and the casting agents were casting agents. They didn't sit there and watch hundreds of hours of Kevin and I and the sharks all in the go. So, you know, it's like you added, they brought you in somebody, you know, now someone brings somebody to edit your casting agent. They can go, yeah, I'm doing $30 million

a business. I have two employees. You're going to say, "Wait, exactly. You selling crack."

You know, that's what you're going to ask, right? They didn't know what to ask. So they brought

us poor deals. And when they brought us poor deals, then we also did not know how to deploy money right away. Get money right away. Get money right away. We didn't say what are the user proceeds. We're going to give you X amount of money. If you hit this mark, X amount of money, you hit this mark. I paid $750,000 and legal fees just about 10 companies, the first year in shark tank, when I didn't know there was a, you know, this software, VCs just put it in and, you know, so we were learning

ourselves how to be true angel investors. And we also, then I started saying, "Well, you know what, I can either deploy, let's say, a million dollars a year, or I can pay $150,000 or two or three salaries for somebody who's a licensing person, a salesperson, and I can then get different software, deploy that for about $200,000, and that's able to handle shark tank investments and other investments. And so when you come to me, I can basically break down what you need and negotiate the points and

options and various of the things, the triggers instead of just giving money. Well, one of our guys going to show I think the first year, gave 500 dollar now, the lady went off paid all her bills

and bought her Mercedes. She never said, he never said, she said, "Listen, I'm going to take money off

the table." You know, we grew to be who we are on this show and every day we're learning, I had to deploy my different ways where I want an advisory seat. I'm not trying to have, "Hey, once, but 900 companies, I'm going to take an option." You know, so a lot of different things change over the years. So through on the K-1s, I just got my last K-1 right now for the last year, I'm like, "Dude, it just messes up your taxes anyway." That's inside baseball.

It does, but I love selling to the people who listen.

I'm going to call the IRS for you. Exactly. It's not. We'll explain all that up right now.

You're not messing up my stuff. Yeah, then I get audited because you didn't send me the K-1 on time.

Correct. Now, we're in a new world. I don't even know what it's going to look like. You know, people ask me all the time, I wish I knew. I'm talking about this. Now we're in a weren't in AI world. You know, not that we haven't been already. Is there something you're thinking doing? Advice you'd give the entrepreneurs just about navigating this time? I mean, are you familiarizing yourself personally, pretty deeply in different, you're not just chat,

GPT, but sales AI or ask elephant or all these other things that are out there, like, "What's your

whole view on where we're going?" I was speaking for a large corporation, but I've been, you know,

you and I know we get to pick under the hoods of a lot of large organizations to see what they're doing. And there are a couple of different common discussions that have been happening now, or of course, talent. What are you doing with talent? How are you reducing your cost and increasing your sales? And some way said to me, "So what do you do for a hobby?" You know, I just thought about for the last few years. I haven't done any of my hobbies because all I'm doing is studying AI. All I'm

doing is studying biohacking, and I'm studying live selling. Those are the three things that I'm studying. I said, "Because I need to get, I need to have a foot up on everybody because

this is moving so fast that every as a dyslexic and eight other 12 shards that are dyslexic." So

now I'm trying to see how can I be more efficient in my communication? How can I look at my legal and professional service costs and how can I reduce those every single month as AI is moving around? You know, trademark searches, design, designing things, decks, this and that legal. How can I bake more of that information and how can I teach my team and my team teach me to be more efficient? You have a bunch of questions for attorneys, but if you have, you're using a lot of the

AI technology. You have a better pointed question for pointed answers. So how am I utilizing it? How can I mimic myself and come up with avatars and great content and editing? So I'm doing that all now. And yeah, I'm going to be looking at reducing my workforce. Most of my friends have reduced their workforce by 30%. I don't want to reduce my, yeah, 30% due to AI. I don't want to reduce my workforce. I want to trip on my business with my current workforce. I want my 30 to 50 people

to now do this because this is where all of the opportunity is and then take that 30 to 50 people and then have, you know, five more divisions that are running really well because I love my people.

I think this is a great time for people and opportunity. So yeah, I'm full out on AI, I'm this

sense. I'm also preparing myself. I'm going to be totally honest. I'm preparing myself a massive disruption in this, in this country and the world when they have not start, you know, when most of these jobs for males are operating, have the machinery and trucking and things that are nature or cars and they're all going autonomous. When retail is all going, you know, and for a lot of women who of course, the CEOs and executives, but a lot of the services are

now going to be AI, you know, retail and various of things and factories. Where are these people going? You know, when you can go and get a test of a robot for $30,000 and to get it for your home, but you use that as your landscaping business because you have three of them. Where are these people going? We're going to turn into California. I know you live in California. You know, so I'm also trying to find ways to protect ourselves because, you know, they say when

when there's no supplies, you know, conflictal rise, you know, why bought an island?

I love California, but I just left, but I, everyone, I want you to lean in. It's one of the smartest people in the world and you just heard what he just said. I mean, I do you think Garrett a lawn calls it the post work society? I don't know about that, but what do you think about, and this isn't even in my notes, but since you brought it up, you think Garrett T. Minimum income is like an inevitability, what Yang used to talk about, or actually do think I do think

it's inevitably. You know, how long of a window? But do you really believe that? We're going to

Have a guaranteed minimum income at some point.

looking at it and you think that's within the next five years, ten years? I think it's within the next five years and I don't think it's something going to be positive. I think if we looked at what happened when we were, you know, when we were stuck in COVID and there's a big money dump, I see that, you know, drinking went up, you know, and we have too much entertainment on these things

right here. And I see that everybody was online for luxury goods. That's the only thing that kind of

really, you know, increased. I think that the idol minds in that period of time and that bridge is going to be very, very dangerous. I think, you know, you know, there's going to be a lot of problems. I think you've got an idol mind with a lot of times for people to think and get upset.

I think it's a problem. Here's what I think. I think in five years, you all could go back and

watch what we just talked about. And unfortunately, I completely agree with him on the wealth disparity and on it becoming a cultural societal real dramatic issue that may lead to a very dangerous point. Let's be real. Let's be real. It is. The job is going to decrease in the government. It's not going to catch up in time and we're talking about from a state level all the way up to the higher level. Don't you think when and they have the data on how we're moving and what we're

talking about and the sentiment don't you think there are also then many people going to use that to their benefit. I really would love to say like all the people here, hopefully you're a great people, but there's some bad people in the world and they then they create these campaigns and

doorways and propaganda and they know how to tap into what we're doing emotionally now than

every before. And I just think that there's going to be a lot of the, when they have not thrown have anything and, you know, there's 20 people, there's 20 homes on the block and these 17 homes don't have jobs anymore. They're coming for those three. I will tell you what

Jose Andreas and Abelco when the hurricane it hit maybe about 10 years ago when I remember

we were feeding the people. And I remember somebody said, oh my god, that's that person. That person owned this business. That person owned this business. That person owned this business and I was like, well, why are they online? Why aren't they helping to feed the people? And they're like, oh no, the water came up. The gangsters all went into their homes and took their homes and they're the

homeless ones. It's not the gangsters. They're the ones who are homeless now. So again, you know,

I know we're getting into a very dark area and I hope none of this is the row happens. It just be aware. You know what I mean? I'm not going to put my in the sand and I hope to somehow things are going to move along in a more, you know, a positive way for all of us. But as entrepreneurs, you and I, we look at not where is it positively going to go. But where is any of the potential, you know, road loss hiccups, hurdles that we may face in business, whether it's life with our health,

all whether it's, you know, business like that. Well, it's good for everybody. This is what two real entrepreneurs talk about privately when we're not just trying to be rosy on camera to sound good. This is going on in every single major corporation room right now. I was on another room, you know what they said. They said that, um, these are the real estate investors. They said, you know, the breech is probably going to have. It is not going to be the have not. It's not going

to be the super wealthy. It's going to be that middle compressed, highly educated person that was an attorney that was making 150 to 200,000,000 a year that has a two or four year lease. And they know legally how to squat. Brother, this is so true. This, so everyone, you can just do a SWAT analysis on your life in your company. Strength, weaknesses, opportunities, and threats. If you're not doing this, you're not a thinker. I mean, this is what we're really rifting on right now.

I'll give you an idea, you guys. Like, I just did a big estate plan for my family. It's something you'll all do once you acquire, so well that I'm changing mine. And I spent a bunch of money to do it. The guy just sent me this big packet information. My next store neighbor here, I'm looking at his house, did the exact same thing. He just dunked his documents into an AI that put out the entire plan for him. So if you think this isn't coming, this dude's in a state planning attorney.

My neighbor's like, you're still using a human to do that. No offense to all the state planning attorneys, but I had someone who sells insurance to you that they say to me, well, I'm safe because you guys, I don't know. I don't know. So, you know, we should just be, these are the conversations

you should be having. And by the way, educating yourself about it, trying to get on the other side

of it. And you know what, society and culture, everybody has a way of sort of organizing itself sometimes. And hopefully it does. But you ought to be ready if it didn't. And you ought to get your family ready and you ought to get your money ready and you ought to get your career ready. So, anyway, I mean, you know, end in the day. I mean, there's insurance person. You think that down the road Uber is not going to offer insurance for private owned vehicles. You think that the

Hospitals and what are not going to use AI to say, you know, if you like this...

click these buttons and look at your best. And then they'll just still just couldn't compress insurance, you know, companies down. You know, on the mean, it just depends on, you know,

it's amazing how much you and I agree, David. So, I was just saying this is somebody. It may not

eliminate you, but it's going to compress your value to the market. It's going to impress it. Worth even in real estate. Look at even some of these online search engines, like Realtor.com or Redfin or, you know, these other ones, Zillow, they have an eliminate the industry, but they've compressed the value to some extent of what an agent can charge already. And so, this is just the stuff to be thinking about you guys. And by the way, how to get on the other side of it, how to

take advantage of it. You listen to this driving in your car today that are doing HVAC and roofs, you're a good shape, probably, for a while. You're in great shape right there, right? And you know, what, if you're somebody who you're a child, you we all grow in a different way. If you're, like you said, you think I, you, you're not paying anymore, but if your child is in the 10th grade and they're looking at a college, you know, you're going to go and borrow five to six hundred

dollars worth of student debt for a job that may not even be here in two years, or will you job potentially, you know, go and do HVAC or like my buddy with a, a crash champions go and get paid 75,000 to 80,000 dollars a year to learn a trade. Well, oh, is my kid going to do crash cars or HVAC?

That's what you want them to do for a living. Well, no, maybe your kid is going to realize that,

you know what, I'm going to learn that part of it, but all the baby boomers are going out of business and selling their businesses. They don't have a kid to hand their business down to. So I'm going to acquire 1900 HVAC companies. I'm going to be a good billionaire, but I'm going to know it from this standpoint. And then I'm going to roll into it and get money from other places. And I'm going to then hire this industry, because nobody's kid wants to be an HVAC

person or a plumber. And those people are going to be making two, 300,000 dollars a year. It's just how you twist it. I think exactly right. By the way, I just literally told this kid yesterday, who's graduating business school at a very, very prominent school. Maybe the most prominent one that you don't know. And I said, hey, man, don't be opposed to being a plumber, because that's where the money's going to be at. And only a bunch of plumbing businesses. Anyway,

this is such a good stuff. This is why I told you guys what happened when we were Damon and I together. So speaking of that, connecting, there's a thing you're doing. I want to know more about it. I really don't understand it. I want you to tell us what it is. What is CEO access? Because

I think you're connected these CEOs, I'll them expand their brands. Am I right about that? Like,

what is exactly? Whether you're a founder, CEO, or an HR leader, building a global team, usually means you got to decide to set up a local entity or not. And that's exactly why pebble is here. So you don't have to hire the world instantly. Quick question. Are you hiring another country right now because once you do things get complicated, very fast. Trust me, I know. But that's where pebble can help. You can set offers and minutes to anyone around the world and get them onboarded fast.

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$3.99 US dollars per month per employee helps you contain costs. Go to highpebble.au to get a free estimate. That's high pebl.au for a free estimate. So you know, we talk a lot on the show often about health and energy, vitality, strength, wellness. You know what it comes down to more of it, anything I found out after about a thousand interviews. Food like what you're putting in your body. You cannot out train a bad diet. What it really comes down to is what you're eating. And you know what?

We all want to eat home cook food. That's why I love hello fresh. And it's delicious food. Like

I never had any more healthy food in my life that takes this good. They got 35 high quality protein

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free meals applied as discount on first box. New subscribers only varies by plan. You're doing it's funny. So you know as I learned I evolved, you know, one day I was talking to one of my CEO buddies and he said, "Hey, you want to help me brand myself because you know what I'm finding

out that I need to brand myself?" I said, "No, this guy's doing like $4 billion a year." I said,

"You don't need any help. I'm here, you know. I'm here for it. I'm the people who saw it. I'm here

For the people.

He's done a lot of stuff in life and he is one of the purest people you'll ever meet." You know, and he said, "But if you help me then I can help more people." And I said, "Hold you." I'm becoming what I'm fighting against. Somebody, you know, and I said, "You know, I'll work with you." And so why I decided is like, "We only have limited amount of time." If I go on in my podcast, you know, and doesn't need me, you know, next week and next month. But who and Ed is sitting

and going, "Who do you have?" And I know everybody will love to be with you. But you were like, "What do you have in your politics that can talk on this topic on a granular level because I need to bring real debt?" Okay, I got this person. If I go on a CMBC, MSNBC, I show people that I'm not the smartest person in the world, but I got the Henry Ford thing, but I know the smartest person in the world. And I bring on this person. And what happens is that I share stadiums with them.

So a lot of my CEO's, I've gotten them on cover of Success Magazine and various other things. But for the right reason, guys who are walking in girls who are walking in the room and the room needs to know who they are before they get in. And like I tell people, if you're not in charge right now, where the day and the day and the day and the day, no longer make it, they will come. They want to know who's making it, why you're making it. But see, oh, today, they can't go to

their executive assistant and say, make me famous for the right reasons. Well, do you have a publicist? Do you have this? Who's the one who talks about a state planning when you now have a billion dollars in your bank? Who's the one who talks about being non-collectable? So there's a lot of real estate brokers. There's only one barber corporate. There's a lot of basketball team owners. There's only one more Cuban. There's a lot of real estate developers, the most powerful man in the world.

Not talking to religion or politics here. There's only one Donald Trump. There's only one, you know,

Damon John, I just put a couple of fools on a shirt. You have to be able to brand yourself now,

because I'm not you're at the mercy of the kid in the mailroom who has 200,000 followers who decide to say, you're a racist or a most optimistic pig. You've got to go and get spin back to your

room, but instead over. And you had to cut 40% of that hardworking staff because you never had a

microphone. And so CEO needs to need to brand them. So I've created a management company for CEOs, managed by me and my team and my staff. I'm not only the president, I'm a client, you know? So that's what they treat everybody like they treat me. So that's what CEO access is. Anybody you think, anybody out there who is interested in a potentially qualified, well, we can only take two of you. Check out CEOaccess.com. Very good, you guys. By the way,

what I said earlier, it's not who you know, it's who knows you. It's actually both, but this helps with the, you know, let me ask you this last. By the way, this has been a tremendous conversation. I didn't even know we're going to go in some of these directions. I'm really grateful that we did. I love that you have such a depth and range of topic. I love that about you. What about this idea of community and brand? I'm just trying to think it's something that, you know,

not everyone's thinking about right now. So you just said for that CEO, obviously, them building a brand matters. I feel like I don't know that that's just limited to a CEO. Like, I, it real estate here. I'm in a ponaveter beach. There's a couple, there's all

billion realtors, but there's a couple people online that are kind of like become like the

mayor of ponaveter type brand. You know what I mean? And I can honestly say if I was to go sell a house,

I'm probably, this is, it's the person I see the most regularly. I would probably go to them. So what about brand building for anybody? Maybe you don't think it needs to be for everybody, and that's completely fine. And then also community, this two things are correlated to me a little bit. How important is it for a company to build a community as it builds its brand? Like, like, food booted, like Starbucks has, it's kind of a community, right? Those two things

for your everyday entrepreneur out there should they still be working themselves on building a brand in a community themselves? Yeah, actually, you know, we talk about the CEOs. I talk about that because that just happens to be where I, you know, where I am and where I can add the most value, but I, I mean, I really want to hold a book on it, right? The brand within it is for every single person is a brand. So two things. Number one, you are a brand, you are a business. Whether you think a brand

of the crest on, you know, the shield representing a, you know, a royal family or a family here, or you, you know, you being a brand of a family in a church or a family who lost food,

you're, everybody is the brand, and you are personally a brand. You know, you have to be,

I always say people have to be able to put themselves in two to five words, not to be 10 words.

But if you can't define the two to five words who you are, well, then you walk into the room, you leave it up to other people to interpret. And why is that more powerful now than other

Before?

We're all looking at you through this. Though we're checking you out before you walk into that room,

and who is working for you as a, as a founder or in your family? When I'm following them, I don't know, they're talking on their personal time or your time. Do we have, well, we have, you know, the freedom of speech in this country. But when your child is talking about you, I want to talk about their life. I'm looking at the family's brand, right? The child is brilliant.

The child is smart. The child is nice. The child is, it's cordial. The child is an animal. Who the heck?

It's their parents. Let me see what's going on at home. So you are a person, Brad. Community hundred percent. The number one product in Charlotte thank your street. And it's mine. Out of all 54 shark tanks around the world is bomb his socks. It's a sock.

32.7 billion dollars this year. Hit that mark and why? Every pair of socks they make.

Product is king, but they give a pair of weight to those in the, in the homeless community. Now, they don't just give them weight. They're in the communities. They know the directors. They know the people. And so, you know, as a community brands are community. Don't think that your brand has to be, or your community has to be polishing great. Old dirty bastard was an old dirty bastard. Any new his community. Woo can was a certain way.

But you know, you have a brand. Let's talk about brands of the grow. Well, you have this one, this in bloom of the other or Louis Vuitton. It's the greatest brand. You're only going to see one of these white shirts ever. Meanwhile, they've got a hundred in the back. And you pay two one in the house that white shirt. Are you going to macy? Well, I want this white shirt. It has the hold a horse. It looks like a guy playing horses. And I'm going to look like I'm sexy. You know,

you know, a horse or a yacht. You pay about $70 for that. And that brand, you see other people wearing it. You know where they're from. And then there's the person like, I don't care about all that stuff. I'm a slob and I'm going to buy three white tee shirts for a pack in a pack, but $20. And when I still crap on it, I don't care. By the time you bought that one Louis Vuitton one, I got a hundred shirts and I give it away to those in the homeless community. Even the people out there,

you know, you're in California. I'm a tree hugger. Don't don't get me wrong. I'm a tree hugger. And I'm about to save the planet. But you're going to still see me around my land Rover, my Yeti bucket, you know, my North Face. I'm going to be hugging trees. Looking good. It's still a brand. So again, we all communities and brands. Was this good? You guys are what? Like, sometimes at the end of the show, I go, hey, share the episode. I don't need to ask anybody to do

that today. This is going to several million people. I guarantee you. This is like why do the show?

By the way, everyone, you won't see this then. But it's he and I were four days before Christmas, and we're both still in the hunt right now. Those are the orders that are on your three week, whatever trip you're on. Just so, you know, maybe success leaves clues. We're both grinding on the week of Christmas. David, this was so good. I'm really grateful that you did this. This was we had a great show the other times. This is awesome right here, brother. So

I love you, man. I wish we get to spend more time with you all than passing. And I check on you. We ask all our friends. We're going down the head down. The inflation is over at the Kaseya Center, handing out 30,000 toys to kids right now. I'm going to head down there, man. But I really,

I'm always really impressed by you. You are just such an amazing human being and such a powerful,

powerful speaker communicator. I mean, anytime and let's, let's, I don't want to do the Hollywood listro Australia together, but let's just try to get together whenever we can. I love your brother. All right. All right. Thank you, everybody. Share the episode. Max out. Is there a lot of history here, too? The school of the school of the school,

just at the school of the school, and then the school of the school of the school of the school?

No, no, not at all. Is there a lot of history? Yes, exactly. Is there a lot of history? Is there a lot of history? Is there a lot of history? Is there a lot of history? Is there a lot of history? Is there a lot of history? Yes. With this history.

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