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Welcome back to Habits and Hustle Solo Edition.
Well, kind of solo edition. I do have my foil shone with me, but you can't see her because we only have one camera. So you hear her, but you don't see her. And we just kind of just jibber jabber on current topics that are interesting, at least to us, hopefully to you.
And today's topic, we're going to talk about, I feel, something that is so overused, which is the word entrepreneur.
“I mean, is everybody now an entrepreneur because of Instagram and social media?”
Like, I feel like it's become like the sexy hashtag, like everybody now wants to be an entrepreneur. It's so overused. I had a serial entrepreneur in my clubhouse bio for about a week because a friend told me I should put it there. Yeah, everyone has that in their bio.
And then I'm like, this needs to go. Okay. Everybody, oh, now, if you look on anybody's bio, it has the word entrepreneur. You could be like a dog, walker, slash, I don't know, I guess meditation grew. Okay.
And then you have the word serial entrepreneur because I think what happens is everyone assumes if I'm by own business, I guess technically you are an entrepreneur, right? Typically you are. Just so many people are now starting their own things and even if it's like a small thing, they're counting themselves as an entrepreneur, but it is a small thing.
Okay. I guess the question is, like, what classifies or what are the qualifications to make somebody an entrepreneur? Because there's a lot of people out there who may think or want to be an entrepreneur because this become that sexy hashtag, but they don't have the characteristics that make a good
entrepreneur. And so there's nothing wrong with not being an entrepreneur and being something else. But, you know, now everyone's an entrepreneur. Well, I feel like you're asking the question between what's a successful entrepreneur and what's just not?
No, I'm not. I'm asking a few different questions.
“But first question is, what are the characteristics of actually being an entrepreneur?”
Number one. I'm just saying you are because it sounds good and it sounds sexy because it's trendy right now.
That's the first question.
The second question I have is, you know, I have not even a question. I have a bone to pick with the fact that there's so many people now just selling horses, like as to how to be a successful entrepreneur. But these people, the only entrepreneurial thing that they're doing are selling these courses to entrepreneurs, but they don't have any actual, you know, experience or background in building
a company or doing anything entrepreneurial. But they're just now, you know, doing funnels. So is that an entrepreneur? Because you were, you thought about that idea to then make money off of the program. So technically, you are an entrepreneur.
Technically, anyone who has their own business, right, or starts their own business, technically, an entrepreneur. But I think some people who are just entrepreneurial in spirit, but don't necessarily have a business, still also call themselves entrepreneurs. Okay, right.
That's a great point. Great point. So there is a major one. No. I think that's so true.
I really believe there is a big, big difference between being an entrepreneur and being an entrepreneur. Right? Yeah. And, you know, maybe wanting to, you know, cut of work on being an entrepreneur.
But like, for my perspective, anyway, I think of it as if someone has actually done something
Repeatedly over time and like got up, failed, got up again, tried it, created...
There has to be an amount of time put in to call yourself an entrepreneur or actually have grown or built a business to some extent. As opposed to just thinking entrepreneurly and being like, you know what? I can make money off of doing this thing. And let's just see how it goes for like a couple months or a year.
That, I don't think that should count. I mean, I think anybody who starts something. Anyone who starts any sort of business venture to me is an entrepreneur. I just don't think that they say with good entrepreneurs. No, because it, it's not necessarily like, I don't, like, you could be, you could start a business
and be running for three months and for that three month period, you are actually an entrepreneur. If you then go and start working for somebody else and you stop it, you're not really an entrepreneur. Right. You just tried something.
You just tried it. And you had an entrepreneurial idea. And you did it. Okay. This is, I guess, where my brand is coming down.
“The coaches thing is really important because I think people who sell courses on how to”
be a good entrepreneur but have never really successfully started a grown up business.
That's psychotic. Well, no. It's literally, but it's also a really smart entrepreneurial thing to do because they're making a ton of money. So in that regard, they are actually quite successful.
So it's as a year. If they do it well. But then that makes them a really strong internet marketer. Right. So what I've been talking about.
Yeah. True. This is what I think is interesting. I do believe it's like a, it's a very blurry, blurry line, right? Because if you are doing, if you do have your own business and you're very entrepreneurial
spirit, and then you create these courses and call yourself an entrepreneur and then you sell these things online, I guess you're right. You are an entrepreneur. I guess my problem with it more than anything is that like any Tom Dick or Harry can do this online now and like create this illusion that they're really successful and they've
done all these things. And like, they're only thing they've really done was, you know, understand how internet marketing works and get people who don't know any better to sign up for something and learn from somebody who quite frankly, they don't even know what they're talking about.
“So I think that's really my problem is that like, people just jump on this bandwagon”
of what's like sexy or trendy, hash taggy or whatever and then that becomes the new thing. It's just, there's such like, I guess what you're hearing right now is just total like
frustration with the masses that are on social media, just like touting, basically like
self-promoting their abilities, you know, that's where my problem comes to, you know, like it's a constantly self-promoting their abilities of what they can teach you, what you can learn from them. Pay me this amount of money and you're going to get, you know, all your answers and all your dreams are going to be answered.
That's such a shit that drives me crazy, like just, you know, click over here to this funnel and I'm going to give you everything for free, but just click this and then buy this for $199 and then go to this webinar for what I just feel everything is just like a racket. Yeah.
You know, it's all an upsells, all a racket. So I guess technically, you are very entrepreneurial if you're doing it and doing it well, right? But at what point are you just a snake oil salesman? Like, where is the difference?
Where's the fine line between being a snake oil salesman? Because technically, you still are an entrepreneur. Well, you're an entrepreneur, you're just a scummy entrepreneur. Okay. So it's like, there's, there's differences between, like, anyone can call, anyone who starts
a business can call themselves an entrepreneur, but you have, but you need to have the discernment to say, are they a good or bad entrepreneur, are they a scummy entrepreneur, are they smart entrepreneur? Like, what are the prefixes that go to entrepreneurs? So this is okay.
I'm so glad I'm just, I'm talking this out and like saying this out loud because I think that is what the crux of it all is. I think it all goes under the umbrella of a notch of being an entrepreneur, but there are different types. You could be a really successful one, a successful entrepreneur.
You could be just someone who's like, you know, trying a lot of stuff, but never really
had success. You could be a really good and one area like an internet market or know how to like get money
“out of people and be a great salesman, you know, I think that's what it is.”
Well, I understand also your frustration because you actually are a successful entrepreneur and people selling courses on entrepreneur that have never really done anything before, have a proven record, is very frustrating, it's how we feel about people who sell podcast courses who've literally been producing for like five months and now all of a sudden they're selling like, you know, courses for like $800, I'm like, what?
I've actually purchased some of the podcast courses out there to see like what's going on in the competition and some of them are awful and I can't believe people are paying people pay like $5.99, $8.99, some of them are $1,300 for these courses that are giving them information that's outdated, that's not really that great that you could find on YouTube for free and five.
Well, I don't think any of these courses, I mean, I don't know, okay, I don't know. But what I would imagine is that, you know, you could find anything online. You can Google anything. You can YouTube anything.
The question really becomes like, are you somebody who you're what you're rea...
for as convenience? You don't want to go through the hassle, I don't blame you of researching and going through all the due diligence.
So you're picking a package that someone's done for you and the problem is like, if you don't
know what you don't know. So if you're somebody who is someone who's interested in a certain area and you see someone advertising it because they have the wherewithal and the ability to know how to like advertise as well, then you're going to buy that course, doesn't mean the information is great.
“So this comes back, I feel like this podcast, not this particular episode, but I think”
the overarching message, one of them in this whole podcast that I do habits and hustle, I feel like the same through lines are always coming up, which is like being discerning from who you get information from, who you get advice from, like discerning is so important, right? That's one of the through lines.
Also, it's like, who do you want to be, like what are you trying to accomplish and act accordingly? Right? I think that's another through line. But I think the idea of having discernment and knowing who your outlets are, like who
you're watching, who you're listening to, where you're like, what you're doing like, maybe I'm not the best person for you to listen to, like maybe I'm talking at a my ass who knows, but yeah, but I mean, I'm not I'm not selling anything right now, maybe I should not, yeah, yeah, but the idea is, I am very entrepreneurial, exactly, I am very entrepreneurial.
“But I think it's really important if you are going to buy something from somebody, like”
no, who you're buying it from, like don't just go buy a course on, because some Yahoo tells you he's an entrepreneur and he's going to answer all your dreams and you're going to become like super successful by doing this, this and this, like look at their background. Yeah. Most of the time, these people are a bunch of Yahoo's, that's the problem.
Also, depending on like what they're marketing is, if they're promising you, you know, the dream life and everything, like you have to kind of read between those lines, there's a slang, or not a slang, it's an acronym, I guess, D.Y.O.R. means do your own research and it must heavily use an NFT space, because a lot of people would purchase projects without doing, you know, their full research, they just see an influencer posted a project, they would
buy it also. Yep. And then they'd get screwed, right? And that project would tank and it would actually, you know, be a flood, which is just like, you know, a project that kind of goes to shit and like that would happen a lot.
And so D.Y.O.R. became a really big theme and I think that's the big theme of your podcast is literally do your own research, like don't just believe everything, you know, don't believe it. And yeah, exactly. But I think also it's just about the fact that like, I get, I get so worked up when
every day there's another like crop of entrepreneurs, self-help gurus, people who are experts, who like, aren't, they're just not. I'm all about finding sustainable ways to optimize performance, the kind of work that actually moves the needle and how you feel and function.
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When you subscribe to their five-day program, go to prolonlife.com/generforcoin and use Jennifer Cohen to claim your discount and bonus. That's prolonlife.com/generforcoin and use code Jennifer Cohen. Wait, I have a question for you. How much do you think Shark Tank has had an impact on something?
Okay, so the next thing I had written down and that I didn't even get into because I'm on my rant right now is I think it was because it was like the evolution and the popularity of Shark Tank that like it made everyone feel like, oh, I can do that.
And listen, I think it's amazing.
Don't get me wrong. I think if you have a great idea and like you stick to it and you actually are building
Something successful or not, you're an entrepreneur.
I'm all for that.
What I don't love is when people try to take advantage of other people's naïveity, right?
And just like, unknowing and, you know, take them for a bunch of money from someone. That's a sharkleton. You're a sharkleton then. You're a snake oil salesman. You're a sharkleton.
You have no business doing it. You know, there's enough real people out there that you can learn from, verse that you
don't have to settle for these, you know, these sharkletons who are selling you.
“The moon and the sun and everything else in between, but you have to be able to do your”
own research and have discernment because that's what social media is becoming. And it's becoming more and more that every single day I used to see only fitness stuff, for example. Maybe my algorithm is changed now a lot, but I do believe that what's become who are becoming celebrities who are becoming famous, who are becoming like Insta famous or social
media famous are people who are these big motivational gurus and entrepreneurs who are just
completely just, like, behind the scenes, a total Yahoo.
I think it's hard for people who are not, I feel like if you live in LA, you know that, right? Like, because you're so exposed to this kind of BS and you're exposed to behind the scenes, you watch people taking their Instagram photos, you know what they look like in person. Like, you're, you're more aware.
I feel like it's really hard when people are disconnected from this world to be able to discern between, you know, who is that, who is this, and I completely agree, and I feel like for you it's so frustrating because you're surrounded by all these people who are doing that, you know? And you can see the behind the scenes of all of this, and you're like, damn, like, there's
so many people who are just really praying on people.
“But I think if you're just anybody can, I don't think it's only because in LA, I think”
now anybody can be anywhere, and they're social media famous, and they can do it up. Like, a lot of these people by the way, no, no, I mean, I mean, if you grow up in LA or you see the behind the scenes, so you're my animal to discern it. I understand, well, I guess my point in general overall is that you just, I think anybody who just takes like a moment and questions a little bit and like, hmm, what is this?
Or like, just does a little bit, you know, background. I think it'd be surprised, but I think we've done other episodes on that. I think it's just really more about the idea that like, really, what does, what is an entrepreneur? Like, what is the definition versus being just entrepreneurial, the spirit?
There is, and I think a huge distinction.
“And, you know, is it like a amount of time that you have to sustain something or build something?”
I really think if someone is persistent and resourceful over a long period of time and stays and sticks with something over and over again, regardless of the success, you're really are an entrepreneur and you want something, you know, like, and you are, you've grit, and you try over and over again, but just by creating something and throwing a lot of money on advertising and selling a program, doesn't make you an entrepreneur.
And it sure is how does it make you a great expert just to teach entrepreneurial skills. Like, that to me is like a joke, that's it. [BLANK_AUDIO]


