I never see money as a goal.
For me, money is only a tool for achieving something with a higher purpose.
“When you put the thing that you do as a higher purpose,”
that brings growth, not just to yourself, but to others. Kira Boralova is an entrepreneur, business mentor, and the founder of ProLase, Medespa.
After building a multi-million-dollar beauty brand from the ground up,
she now helps women rise with confidence, lead with authenticity, and create lives aligned with their purpose. I can have two men sitting next to each other, and when we are talking business, I know that I trigger two emotions in them.
They fear me, but they love me. You make people fall in love with you, and with your passion, with what you do, and how you do it, but at the same time, fear of losing a partnership with you, fear of losing the opportunity to work with you.
Because... Elvis? Ready, all right, okay. Today, Apple is going to reinvent the phone. It's not over, I'm telling how we're...
The living your legacy podcast, for those who live to leave a legacy. It's a shame, man. It's awesome, though, man. Oh, that is sensational, too.
It's open. Chicago is the way you say, Paul. It's the box that's not on the planet. You can live your dream.
“Welcome to another episode of the Living Your Legacy podcast,”
the Women Empower Edition. Joining me today is Kira Kira. How are you, Kira Kira? I'm great, as always.
I have to thank you, because you actually have an amazing
exotic last name. How do you pronounce your last name? Boudulava. That's beautiful. But we'll stick with Kira Kira.
Okay. Well, welcome to Miami, a happy Friday. Yes, happy Friday, too. What brings you to Inside Success? It's because I'm a woman in power.
Right on, there you go. I'm here telling my story, the story of my legacy of things I do to make my life better, to make my family's life better, and other people's life better. Right on.
I guess. Talk about your journey. Talk about filming your episode. What did you learn about yourself? What?
“Talk about some of your fair moments when you've filmed your episode”
today.
So this is the first kind of experience for me filming something
about myself. The whole episode is going to be dedicated to my story, to my legacy. And this is so exciting. So inspiring for me to keep going, to keep making lives better, to keep developing my business, my career, my life,
myself, growing to be better every day, growing to be stronger and deeper every day. And this project, women and power is something that opened my eyes to myself, first of all. Because I've been going through a long and resilient journey
of finding myself, of building my life, of figuring out who I am, and how I want my life to be. So this project, women and power, is something that inspires me to keep going, to keep building my life as I wanted to be, and to keep inspiring others,
to build their life the way they wanted to be. For sure, some folks take this opportunity when they film that episode, essentially, to restart something or essentially kind of like a checkpoint. We like, I have achieved this.
I get to sit and talk about my life. And then what happens after now? It's almost like, all right, cool. This is a good chunk of chapter. I've sat in front of the camera.
I've spoken my truths. What happens next? Well, before I had this opportunity to tell my story through women and power, I was pretty much focused on my everyday routine, my everyday life,
taking care of my family, taking care of my business. Yes, it's a lot already, sure. But whenever you are trapped in this routine of just leaving your life, surviving, building your career, raising your children, it becomes something I don't want
to say superficial, but what I am stepping in right now thanks to this project, thanks to this opportunity to tell my story through women and power, is something much deeper for me, something
About the purpose, about how I can inspire other people
other women to stay true to yourself, through all
this struggle, through all of the hardship, not a lot of women have to go through. And through this project, I want to bring myself to the next level of my purpose, not just through making people look better, but through making
people feel better about who they are, about themselves. And inspire them to no matter what, stay true to themselves. Where do you think your journey starts? Was it from pain, from fire? Where does your journey begin?
“From the very beginning, from the moment I remember myself”
back in Russia, in my small hometown, Alistair, when I was a kid, when I saw my mom being that woman
and power, that woman of power for me, showing me how
to survive, through all this struggle, how to be strong and resilient, no matter what life throws at you. And that was the beginning of my journey. That was the moment when I started my life as a woman and power, for sure, because all of those struggles,
all of those hard moments, and you'll live, they form your personality. And every step of my life contributed, definitely, into who I am right now. And my life was no rainbows and unicorn for the honest
with you, and still I'm very grateful for every moment and every experience that I took as a lesson, every person who came into my life, who I took as a teacher, and all of that experience, and being struggle, hardship. I take with a lot of gratefulness, because thanks
to all of that, I am who I am right now. I couldn't help but notice what you're brought your daughter. You literally, your legacy, has your daughter ever seen you in this light in front of the cameras on to Bernoulli
“mom, or how many versions of your daughter has she seen of you?”
- Well, I don't have to be in front of the camera. - To be more for it. - Yeah, right on. - Or my children to see me. - Beautiful.
- Doing this every day. - Great. - And I'm trying to be an inspiration for my children, for my friends, for my family, for my clients. - Sure.
- For everyone I, who I could help resin power, by my own example, and my children, my daughters, are number one people in my life, who I want to inspire by my own example, by being true, by being real, by not pretending to be a perfect mom,
because I'm not. - Sure. - I'm not a perfect mom, I'm not a perfect person. I'm just a human with all my own, you know, demons, and traumas, and experiences.
So, this is what I want them to learn from me that, you know, they don't have to be perfect either. They are just who they are. And as long as they know who they are, and as long as they know that they don't have to,
keep that face on for someone else, for the society, for the community, to be who others want them to be. - I know that I'm giving a good example, I know that I'm passing on my legacy,
not just as a strong woman, not just as a woman in power, who achieved something, who brought my family and myself to this level, but someone who stayed true
to herself, first of all, and was always honest
with myself and with others about my life. I want them to take it as an example, and I hope that I can pass that legacy to my children, my daughters, and all other women out there looking for inspiration.
- Right on. I love the inspiration, I love the philosophies, but this is a business podcast, apparently I was sold. (laughing) - How are you monetizing your life experience
and making money for yourself?
“How are you turning energy into financial wealth for yourself?”
- Well, I never see money as a goal. For me, money is only a tool for achieving something bigger for achieving something with a higher purpose.
Back in the times, I saw success
as something material, something that is monetized
into money, of course.
“And when I was 18, I thought that success was, like,”
making a million by 30. - Yeah, right. - Right. - When I was 30, I thought that success was that perfect thing to do, I saw it.
(laughing) - Yes, right. - Exactly. I mean, when you grow in very limited circumstances, you want to be rich, you want to be wealthy,
you want to be successful, materialistically, you know, in material terms. But when you, you know, grow up, you realize that whenever you're putting money as the goal, it's very hard to reach it,
to reach real success in material terms. But when you put the thing that you do as a higher purpose that brings, you know, growth, not just to yourself, but to others, then gives strength to others. You know, through being a person,
“through being a human, through having a heart”
and a soul, people see it. And people can feel very easily, whether you want money from them, or you're here for a little bit different reason. - For sure.
- And, you know, when they feel that, when they feel that energy, when they feel that inspiration, that you are there, not just because they pay your money, but because you want to do something. - Absolutely, they are ready to give it to you,
because what I teach my children always
is before you are ready to take something from this world, try to give something first. - Absolutely. - And this is my philosophy of success. Whenever we are talking about money,
money itself is not just gonna come, because you want them to come. - Yeah, I don't think it's a pleasure, but when you give something to this world, in my opinion, money is energy. It's pure energy, this is a form of energy, right?
So before you receive,
“you have to pass on something into the universe.”
- Absolutely. - The universe will triple it and it will bring back. This is how I see it. So whenever, again, this is what I teach my children and I teach my children to make money,
never take money as the major purpose of your life,
as the major goal in your life, money will come 100%. To people like us who put their soul and so much of the living and creating creative energy into this world, the universe is gonna give back for sure in any form that you want,
and money is one of them, of course. - Cara, gonna ask, where does this download come from? Is this stuff that you've learned on your own, just life experience? Is it daily affirmations and journaling and prayer?
What, where does this information come from? - I believe that some of us have the access. - Absolutely. - And it's myself, it's my daughter. My daughter is even like higher soul.
- That's cool how that works. - High level soul and some of us just have the access to that information, to that wisdom. And of course, it's hard and consistent everyday work on your emotional development,
on your mental development and spiritual development. This is the only way to live this life, to through that knowledge, through that wisdom because there is too much of the superficial stuff in this world around us.
And you don't want to be just one of those people who just made money. - Sure. - Yeah, no. - The devil comes in many ways. The demonic forces of the demonic energies.
- Yeah. - Absolutely. - What do you do every day to open up folks to receive the frequency, to receive these downloads?
What are you doing every day besides your daughters, besides how are you building your tribe? - It's, again, it's about bringing energy to work. I've been in the environments when you just just about money.
- Sure. - When you come to work, come to your team and you demand, why is this not being done? Why is that not being done? I want this, I want this goal to be achieved,
et cetera, et cetera, et cetera. Very, everything is very clear. Everything is very structured. I want you to work efficiently, effectively. I want you to make money for me
and I want this goals, this specific goals to be achieved. - How do you do all that without selling scary? 'Cause I'm having a tough time doing that currently. (laughing) 'Cause I hear you, but when I say things like that,
I sound very scary.
- My daughter. - So everyone's like, "Rays really upset." And I'm like, "Oh, I'm just very passionate and focused." So please, from a Russian to a Cuban, help me out here. Like, I'm struggling and I'm not coping.
(laughing) - You are, you know, everything that you say makes sense because I've heard it before many times. (laughing) - Like it comes from love, like I've seen Michael Jackson
on interviews, like be fear. He goes, "It's just love, love." I'm like, dude, like you can just be a little fierce bro. Like Michael Jackson's voice is actually quite a couple of lower octaves.
He only speaks high so he can sound friendly, but Michael Jackson, "Whoa, the Jackson's do not mess with the Jackson's."
“So how do you remain scary but without feeling threatened?”
And being a threat, like you were open, you have a hard, but you're passionate. - I think it's about being fair. - Sure. - Empathetic sympathy.
When I come to work, I come from the heart.
I come with a heart first of all.
I care about my employees, about my team, what's going on in their life, how I can help you to make you feel comfortable at work, how I, what I can do to make you want to come to work, enjoy it every day,
and go back home, satisfy it. Again, I'm giving first, but it's still called work. - Yes. - When you have one, it can enjoy minutes of luxury. It's supposed to be a struggle.
It's supposed to hurt. You're building your expanding. We are growing, it's supposed to, when you break a bone in your growing end hurts, right? - Exactly.
- You can't just go to work and expect it to make an impact because you're good at something. - Absolutely. - You got to prove yourself, you got to on your stripes, right? - Yeah.
- Okay.
“- I caught to work, and I, I'm being honest.”
It's all about being honest. - Leadwood, fuck.
- Guys, we're here all at the end of the day,
we're here to make money. We want to come to work with gratitude with happiness, with inspiration, but at the end of the day, we're here to make money. And I wanted to make money for me.
(laughs) - Very simple. - Yes, very simple. I wanted to make money for me if you're not making money for me. - We can't rise together.
- You, yes, you're gonna be somewhere else. - Making no money for somewhere else. - Can I tell you as a woman in power? I gotta ask, when you speak to a man this way, how often does a man looking go?
- You've been in it, totally. - I am sure as a help so, I have, sure as a help so. (laughs) - Good for you! - So, you see, I have a lot of male partners,
who we sit together and I can have two men sitting next to each other and myself. And when we are talking business,
I know that I triggered two feelings,
two emotions in them. Fear and love. They fear me, but they love me, you. And this is how you do. You make people love you, you make people fall in love with you
and with your passion with what you do and how you do it. But at the same time, they need to understand why we all hear. And what you want from that. - When I coach, I call that the super villain trait. It's like, you're loved, but you're hated.
And it's like, I wanna fight for you, but I don't understand, like, there's a, there's a different form of leadership, yeah, but it's like, I call this super villain tactic. (laughs)
- It's not very popular, but it works. Michael Bayes, very well-inferred on for this. I come from production. Like, I come from, like, if you can't coil cable, you can't coil for me, like, get out of here.
Like, I don't care how well, like, if you can't talk lenses, you can't do this, you can't do that, like, it's like, when you're a chef, are you running a kitchen? Can you cut?
Can you do this? Can you do vegetables? Can you do no your knives? So you know you're somewhere. - It's not about fear of you,
but it's about fear of losing you. Fear of losing a partnership with you. Fear of losing the opportunity to work with you. Because if you work with me, I'm gonna give you a lot,
and you gonna take a lot from me. - Right on. - So you better work hard
“and give me what I want from you if you want to stay here.”
- Yeah, can I tell you a funny secret, a Rudy's, both of his EA's, our Russian. - Oh, yeah. - Both of them. - Anastasia and Kate.
- We have it, we have it. - Oh, no, this is like, and the fact that they just handle Rudy so well, like, all right, really whatever. (laughs)
It's all good. My love, how can people discover you and follow your journey? Is there a dot com, is there a website? People can find you on a social media handle?
- I mean, the thing is that I keep my life very private and will be honest with you. - You're the same way. - I give so much opportunity of my love to very small circles of people,
but I understand that when I'm, you know, more public, you're working. - When more exposed through this show, I will have to open my profile, my personal profile.
- A create an alter ego, like I have. I have two different alter ego that I operate as. And when I, when I'm this person, I understand that I speak this way, look this way, act this way.
And it just helps the heart when the brain is in control.
- The thing is that I'm feeling that,
this is my time to tell my story, to why don't audience.
- I understand.
“- And maybe I will hide some of the private things,”
but I still want to be an inspiration in the way I live, in the way I work, and in the way I grow, both personally and professionally. So I have two of my professional profile, which is more about work, about researchers,
about what we do, how we transform people in their appearance. But I also want to tell people about who you are and why I'm doing it. And how I'm doing it. So I guess I will need to open up a little bit more.
“Open up my personal life to the wider audience,”
because everyone, my smaller circle of followers,
they always tell me how much I inspire them.
- Absolutely. Even inspiring me and go for your share. - I guess it's time for me to share my junior share, my experience and my knowledge that comes from that universe with more people.
- Amazing. - Yep. - So what is your social media handle? - So I have my... - Just like stay tuned.
- Instagram page is my personal page is Kiri Moni.
It's from long ago, don't ask why that name. And I have my professional page on Instagram. It's ProLaseMedistPom and website ProLaseDashMedistPom.com. - Beautiful. And it's Kira Bururova?
- My last name, yeah. - My last name is Bururova. Yes, Kira Bururova. - I wanted to make sure I get that on camera. - Kira Bururova, yes.
And the hashtag, not hashtag, but add Kiri Moni. - No one does hashtag them, all right? No.
“- No, it's not hashtag, it's like, how do you call it?”
- Add. - Sun. - Kiri Moni, I'm all school, I'm all of the school. - A-O-L-Q-word. - Yes, yes, yes.
- All right, my love, well, I appreciate your time and energy. I hope you had a fantastic time with us at Insight Success. - Thank you, I enjoyed it so much. - I'm not quite as handsome as the men in red,
but I hope you had a fantastic time. Thoughts and prayers through, really more. I don't know what that meant. That concludes another episode of the Living Your Legacy podcast, the Women in Power Edition.
For Insight Success, this is Kira B. And Bururova and Ragey, Raga Tiers. (upbeat music)
