72% of your time as an executive is being eaten by coordination, communication,
and admin. That leaves only 28% for actual strategy work, for vision work. That's not a
productivity problem. That's a math problem. And the math is telling you that you're not actually doing your job. If your new here, my name is Ryan Handley. I built and sold an insurance company called Rogue Risk. We were acquired specifically for an operational model that we developed called the Human Optimized System. Now, the idea is simple. We use technology to eliminate the work that steals humans from their high value output. Let the humans do human things, let the
machines do machine things. But that's not the case for a lot of businesses. Now, today, we call
that easy mode. I actually have a book coming out by the same title in September of 2027,
“which I know is a ways away, but if you want to follow along with the journey, there's a link below”
in the description for you to do that. Now, here's where most people go wrong. Most executives. They hear that stat and they think, well, I need better tools. I need a AI to help me move through those 72% tasks faster. And that's just flat wrong. The win here for executives isn't doing the 72% faster. The win is deleting those 72% of admin communication and coordination activities from your daily work completely. And completely may be an unachievable goal, but we want to get
that number down as much as possible. So, let's talk about what that 72% actually is. It's the meeting
that could have been an email. It's the email that should have been a decision. It's the status update, the approval chain, the scheduling, back and forth, the report that nobody reads. The slack thread that went 47 messages deep to answer a question that should have already been in your FAQs. This is commonly known as Workslop. Workslop is any transactional, low value activity that keeps you away from the work. Only you can do. That's the whole idea of easy mode. What is the thing that you do
that looks like cheating to everybody else? And here's the brutal truth about Workslop. It doesn't feel like waste. It feels like work. It feels like activity. It feels like being needed. It feels like achievement. It feels like you're filling your calendar. It gives you that dopamine hit of checking boxes and getting things done, finishing that to do list. You feel productive.
“That's why you sit in the 72% that's why you allow the 72% of activities that are just”
coordination communication admin to even exist. But we all know because we feel it at the end of the day. Even if we're not conscious about it, we feel at the end of the day. We weren't really productive. We were busy, busy for sure, but not productive. And busy is the enemy of great. Now, I'm going to absolutely butcher this guy's name because it's kind of long and Eastern European and I apologize because I have nothing but respect. There was the Hungarian American psychologist
named Mahaley, who was a psychologist who spent more than 40 years studying peak performance. And he found that executives in flow states are 500% more productive than their baseline. 500%. McKinsey confirmed it. They did a 10 year study and got the same exact finding.
“Most knowledge workers only spend 5% of their working hours in flow state. 5%”
that's insane when we know that when you sit in flow state, 500% more productive. So you've got that stat that we started with. 72% of your time has spent in coordination communication admin. And you've got research that says flow, your highest leverage state, your easy mode is only accessible 5% of the time because you're doing this kind of work. You've got a culture that celebrates the grind and suffering like it's a virtue. And that's the problem. We are celebrating grinding
when we should be celebrating outcome and achievement. Grinding alone is not outcome and achievement. And this is why the math just doesn't add up. It's costing you everything. And by everything, I don't just mean success in your business. I mean everything up here. Everything right here, your health, your relationships. It's a major problem. And just sticking your head in the sand or pretending like you haven't made it this far in the video and don't know the stats that I just
presented you with is not going to make you any happier. It's not going to make you any more
Successful, satisfied or fulfilled.
I'm going to say something that's going to make a lot of people uncomfortable and most likely is where I'll get the most pushback in the comments. Most leaders are using AI just to do the 72%
“faster. That's it. That's what they're doing. They're saying, hey, I got all these tasks I got to do,”
all this calendar stuff, all these meetings. And I'll just use AI to do all the same stuff, just do it faster. And they're using it to write emails quicker and they're using it to summarize meetings faster and generate reports in seconds instead of minutes. I mean, this is all the propaganda and advertising that you see for all the tools that I have AI. And we're calling this transformation. This is not transformation. This is just accelerating the growth of workslop and dissatisfaction with your job.
You are now producing low value output at machine speed instead of human speed and you're calling it progress, which is not. You've put a turbo engine on a car that's driving in the wrong direction. It's insanity and we're all celebrating it. Like, oh, I can have 15 meetings in a day now instead of
five because I have AI. Did you need those meetings? The question has never been, how do I do the 72%
“faster? The question is, what happens to my output? If the 72% simply didn't exist?”
What if every hour you currently spend on coordination, communication, and admin, the workslop activities was redirected to the 20%, your flow state work, your easy mode work. What if your entire job was what's in that 28% bucket today? That's not a productivity hack. That's a complete redesign of how you work. And this is what AI. And particularly my AI chief of staff has actually done for me. I use open claw. And I've named my open claw maximum effort. Get that reference. You're one of
us, even in the comments below if you know what it is. And he's my AI chief of staff. In he handles a tremendous amount of things for me. Everything from podcast guest research, outreach, work flows, content distribution, session management, memory across every conversation that we have. We use obsidian for that, every project, every decision I've ever made in the last two years.
Operational orchestration. First pass correspondence with different guests or people who want to
sponsor the show, etc. He does meeting prep and has a waiting for me before the meeting. Follow-up sequencing. He tracks and makes sure that I'm getting done any algorithms that I agree to in different meetings. All of these things that are packaged around my easy mode, my flow state, the things that make me genuinely valuable as a human, as many of them as possible I am passing off to max because those are things that me doing them at zero value. Not because I'm lazy because every hour that I spend
doing workslop activities is an hour stolen from my easy mode, from my zone of genius, from my flow, from the things that allow me to produce 10 X results, the things that when I do them, they look like cheating to other people. I'm a creator. When I'm writing, speaking, when I'm building frameworks for clients, when I'm distilling complex ideas into things that people can actually use, like hopefully this video. Time for me simply disappears. I could do this all day. I can produce in three
hours what most people can do in a week. Not because I'm smarter, that's certainly not the case. And, but because I'm operating where my natural talent is, like this is what I love doing. I love reading, consuming content. I love connecting ideas. I love finding new ways of packaging
“things that can be valuable to you. That's why I do this show. I love this shit. And it's a”
skill that I've spent sharpening over 20 years of creating online. That's why this is part of my easy mode. Doing this right here, easy mode is the zone where your natural talent creates disproportionate results. And looks like cheating to everyone else. The entire job of my AI Chief of staff is to protect my easy mode. So here's how you think about this and what goes into AI versus what stays with the human in this case may. Right? Three questions. The first one
does this require my specific talent expertise insights. The thing that I do that produces outside results. If yes, keep it pretty obvious. Two, does this require a human relationship? Trust, judgment, presence, taste, if yes, keep it. Three, could a well-breathed system
do a 70% to 80% adequate job of this. If yes, give it to AI today, never look back.
The AI doesn't have to do it exactly the way you do it.
as well as you do it. If the AI can get to 80% of the output that you can do at 100% but it's workslop, give it to the AI because you're going to get 10x results by spending more time in your easy mode. Most of what lives in that 72% bucket fails questions one and two and passes questions three with flying colors. They're like no doubters, but we continue to do them because we
celebrate being busy. Here's what AI chief of staff is not for. It is not for building relationships.
That's you. It is not for solving the complex problems that require your judgment and your taste,
“your pattern recognition, your intuition, your gut. That's you. That's your job. You need to keep”
that AI is not for driving growth in so much as strategy, right? That division, the leadership presence, the persuasive capacity that only comes from genuine human engagement. That's you that needs to stay with you. It will always be with you. Everything else can be outsourced to a machine. It doesn't need it. It has to be and it doesn't mean it needs to be done tomorrow. But task by task workslop activity by workslop activity. Those things can be passed off to the
machine. In 2020, I launched Rogue Risk. Seven days before COVID shut down the state of New York, I was freaking brutal. I literally was in business for a week and everything went bye bye. I had just emptied my retirement account. I had vendors that I owed money to. I had marketing plans. I had advertising budget. I had everything ready to go and our entire world was frozen solid. So I had pivot. I had to make a move out of necessity. And this was the genesis of the human
“optimized business model. That then it was kind of mostly analog and a little digital, right?”
Paper time audits, manual workflow analysis, three day time logs for every person on the team, kind of tracking every 15 minutes to find things that we could cut out of the life that was workslop. And what I found was that one of my salespeople, talented, driven, capable, they were spending a majority of their time on administrative work that had nothing to do with selling. In particular, finding where to place the business. Now, I know some of you watching this,
most of you watching this most likely are not in the insurance industry. But when you do business with an independent insurance agent, they collect all your information, understand what your problem is and what you're trying to get done. And then they go out to the market and find the best carry or a set of carriers for you. It is that process of figuring out which carrier is the
“best for you that takes a tremendous amount of time. So we needed to eliminate that from our sales”
people's lives. So what we did was we created kind of hacked together analog digital tool because AI was not back then what it was today, frankly, they didn't mean to exist back then in a commercialized state. And we started creating a simple kind of a tumbler system, routry that allowed our agents to rapidly get to the appropriate market in like about 75% of the time. Sorry, we took about 75% of the time off. It took about 25% of the time that it normally did. And what we saw was our close rates
jumped by 10% because we were able to sometimes on the phone with the customer. But mostly it was because the speed at which we were able to get back to our customers with quotes. We were able to increase our close ratio 10% by removing this work shop from our salespeople's lives. And it's
something that I would have never known was a problem or at least as large a problem as it was
if I wasn't doing the time on it. They didn't necessarily become better salespeople, right? That's that's training. That's another thing. Not that you shouldn't train to become better salespeople. But simply by removing the work shop, allowing them to work faster in the places that their expertise was and not spend so much time trying to figure out where to place the business, they were closing 10% more business than they were before. And now it was 2020. Before we ate
AI tools that can do that in a finger snap today, right? I built that model by hand using spreadsheets and macros because that was the technology that existed back then. But you don't have to do that today. The leaders who figure this out first, who stop using AI to accelerate the wrong work, workshop, and start using it to eliminate that work entirely and get yourself and your people in their zone of genius more often doing the things that they do best that look like cheating to
everyone else. Those are the leaders that are going to win because it's not cheating. They're just
doing the math correctly. Here's what I want you to do. And I want you to do it as soon as you
possibly get. Our next quarter, not after you finish a book or whatever, do it like ASAP. Step
Number one, run a three-day time audit.
doing. No editing, what actually happened. What was the activity? And if you want to tag it as
“what you believe is kind of easy mode or workshop that can help to. Step number two, categorize”
everything easy mode or workshop. Easy mode is the stuff that produces this proportionate results. Workslop is the draining non-sensical work that is transactional and really has zero value being done by a human. Step number three, find the single most obvious piece of workslop that could be
handed to an AI system and figure out a way to delegate. Hand it to the AI, ask your favorite
AI, chat to BT, Claude, whatever man is, ask, I need you to perform that to this task for me,
“how do you recommend we do this? Build a plan with AI and figure out how to automate it, whether”
it's using an agent or an automation or building an application if you know how to do that and want to go that deep. But get rid of one activity, one workslop activity, that's it. And then just sit, sit for a week, sit for a couple of weeks a month and see what it feels like to not have to do that thing anymore and how much time you get back in your day to do the actual work that grows your business that creates satisfaction. Telling you it will blow your mind, it's like a crack addiction,
you need more. I want to get rid of more of this crap because the truth about that 72% is
it's never going to disappear on its own and it's only going to grow. And if you're just making
it faster, it's going to grow even faster. It's like feeding plant food to weeds. It compounds
“and it fills every hour that you give it. It's insane. The only way to flip that ratio is to make a”
decision, a real decision. Not a goal, not a wish. Make the decision that you are no longer available for workslop that doesn't require you the human that isn't in your easy mode and activity by activity get that crap out of your life. Because those activities that sit in the 28% for you today, those are the things that are going to change who you are. They're going to change your life. They're going to change your business. That 28% activity, what's in that 28% bucket today, that's where companies
get built. That's where you become a legend. That's where the version of you that people actually need, the strategist, the visionary, the high output version of you. That's where that version shows up. So stop letting work stop, steal that because you're better than that. And by embracing this idea of easy mode, you'll become a legend. This is the way my friends. I love you for being here. If you enjoyed this video, please hit the like button, subscribe if you're not subscribed. Tell your friends,
put a comment below if you enjoyed or just completely disagree with something I said. I do these videos because I want to add value to you and if there's something in here that doesn't make sense or something that we can expand upon, please leave it in the comments below. I love you for being here. I'm out of here. Hoots!
